Synopsis/Details
DOUG BANASZYNSKI, mid thirties, a sewer worker by day, and stage improviser by night, has big dreams of doing big things in New York City. But he lacks proper direction and can't catch a break. One day, he steps into a corporate office building to use the bathroom and finds himself mistaken for someone by the same name who's supposed to be interviewing for creative director at the advertising agency Granville Inc. Caught in the moment, Doug uses his improv skills to pitch a room full of executives and blows them all away, leading to his hiring. Facing the problem of knowing nothing about advertising, Doug gets assistance from the agency's intern to help him learn the ropes.
HUBERT GRANVILLE, mid fifties, the agency's loud and jolly CEO, wants Doug to turn the company around by strengthening its image to steer it away from financial hardship. A big sticky opportunity presents itself for Doug to accomplish this. A girl in the office he has a crush on, AMANDA SQUIRES, mid twenties, privileged aristocrat at surface with a good heart beneath it, has recently broke up with her douche bag boyfriend, KIRBUS MACKERITH, early thirties, who is the marketing manager for his father's multi-billion dollar car company. To try and get back Amanda, Kirbus hires Granville Inc. to construct a mega campaign for his company, allowing Doug and Granville to turn around the agency if they execute it well. This puts Doug and Kirbus head to head to get Amanda, until Doug wins her over to Kirbus' dissatisfaction. Doug tries to tell Amanda his true identity, but can't. Kirbus finds out Doug's identity secret, reveals it to the entire agency, and pressures Granville into a corner to fire Doug, which he does.
Down and out, Doug lives in a sewer and loses all belief in himself and life. Amanda helps him pull himself together and informs him the company is on the verge of filing for bankruptcy that afternoon unless he helps. They bring together their advertising team and construct a pitch to use to deliver to Kirbus who fired their agency. They show up at his office uninvited and pitch him. After the pitch, security escorts Doug and his team out of the building. With all hope lost, Doug's team leaves Doug and Amanda alone. After licking his wounds, Doug has one last glimmer of hope he proposes to Amanda that they'll go to the agency and advise them to not file for bankruptcy. Doug pleads his case to Granville and the board, but it does nothing. When it seems there's no hope, Kirbus' dad shows up, saying he caught the recording of their pitch, which blew him away, and wants to re-sign them immediately. The day is saved and Doug gets rehired.
